A season made for people like me

I will admit it right away. I am a full fledged, unapologetic Christmas nerd. I start listening to carols three months before December. I grin at the very sight of a Christmas tree being assembled in a mall. I take secret Santa gifts far too seriously and am absolutely the person who ends up in three or four different rounds of secret Santa gifting because I cannot resist the thrill of picking the perfect present.

So when our Christmas campaign was being discussed at DailyObjects, I came in with the enthusiasm of someone who has waited all year for this moment. Go Big On Joy felt like someone had finally bottled up everything I love about the holidays. The generous spirit. The overwhelming gatherings. The food that never stops arriving. The whirl of memories from the year gone by. The cheer of meeting friends. And yes, that ridiculous sense of pride when you know you have done Christmas gifting really well and the receiver genuinely loves what you chose for them.

This campaign gave me the space to channel every bit of my Christmas maximalism. And now that everything is out in the world, I get to talk about it with the same joy that went into creating it.

The Christmas phone cases I cannot stop thinking about

Our holiday phone cases are my personal downfall this year because I want every single one of them. They each capture a different slice of Christmas, and I cannot pick favourites even though the Festive Ties, the Pink Parade and the Festive Lane are calling my name quite loudly.

Festive Lane
This design feels exactly like walking through a cheerful high street filled with candy canes, baubles, and shop windows dressed to impress. It is classic, warm and instantly nostalgic.

The Tinsel Knot
A perfectly wrapped present in phone case form. I can almost picture the red pom poms and ribbons that used to decorate gifts under my childhood tree. It has that unmistakable shimmer of tinsel which always catches the light just right.

Ribbon Rhapsody
This one takes me straight back to the ribbons I used to collect over the years. Colours, textures and lengths all stacked in boxes, waiting to be twirled around gifts or worn in my hair. It is playful and spirited in the loveliest way.

The Merry Mosaic
A diamond patchwork of festive shades that reminds me of the kind of Christmas jumpers that make everyone grin the moment you enter the room. It is cheerful, bright and impossible to ignore.

The Festive Ties
This feels like stepping into a winter scene painted in a Jack Frost palette. The oversized bows are maximalist in the best possible way and I love how soft and celebratory it feels.

The Pink Parade
A harlequin check that nudges you to embrace colour even on the coldest days. It is bold, fun and so utterly festive that it practically demands to be shown off.

These also make brilliant secret Santa gifts or last-minute Christmas gifts for anyone who loves a little personality on their phone.

The charms having their global moment

Bag charms may be having a moment everywhere, but the ones at DailyObjects feel especially joyful because they bring the soft, squishy silhouette of the Puft collection into something you can carry year round. This year’s festive additions are easily some of my favourites.

The Puft Christmas Tree Charm
A beloved icon in its purest form. The silhouette genuinely reminds me of how we all drew Christmas trees in school, complete with the simple tiered triangle shape that was unmistakable.

Puft Holly Heart Charm
Warm, nostalgic and exactly the kind of charm that whispers share the joy. It has that gentle reminder to carry kindness around with you.

Puft Fortune Fish Charm
A quirky little nod to tradition that instantly made me think of the pet fish everyone had while growing up. A bit unexpected but every bit adorable.

Puft Purrfect Cat Charm
This one has my whole heart. It reminds me of all the cats that have adopted me over the years. The ones who purr, meow, glare, ignore, return, demand snacks, and somehow still remain endlessly endearing.

Each of these charms makes lovely Christmas gifting material, especially if you are hunting for secret Santa gifts that feel thoughtful without being over the top.

The two festive colourways I am trying very hard not to buy all at once

I have absolutely no resistance when it comes to colour, and the festive Puft shades this year are almost too tempting.

Candy Cane
Bold, buoyant and completely boisterous. December simply belongs to red, and this shade knows it. It is the kind of colour that walks into a room before you do and declares that the holidays have begun.

Evergreen
Deep, moody and quietly confident. It is for the days you want to honour the season without going full volume. Think of it as winter elegance bottled in a bag.

These colours appear on the charms but also grace the best selling Puft bags. The oversized tote. The baguette bag. The laptop bag. The crossbody bag. Each one feels like an instant festive upgrade and a perfect addition to anyone’s Christmas gifting list.

A final touch of joy

Since gifting is the theme of the month, we could not resist adding something small but meaningful. Our Delhi and Mumbai stores now offer custom gift wrapping as a complimentary service. If you are like me and want the outside of the present to match the joy inside it, this tiny detail makes all the difference.

(need an image which has the wrapping paper here) 

Go Big On Joy has been a dream to build because it reflects exactly how I feel about the holidays. Generous. Maximalist. Warm. A little chaotic. Deeply sentimental. And always ready to celebrate the people we love with gifts chosen with care.

Here is to a season of full hearts, gleeful wrapping, enthusiastic secret Santa gifting and the simple joy of getting it just right.